WEBSITE FOR AAH! INTIMATES
TARGET AUDIENCE: 16 to 37 year old women
BRAND: Aah! Intimates
MERCHANDISE MIX: Lingerie and Intimatewear Accesories
DEMOGRAPHICS: Middle Class 1 and 2 Tier Cities
PAGES AND REQUIREMENTS
HOME- Page1
1. About Us- Page Format2 (Text+linked images)
a. About Aah! - Page Format3 (Text+Descriptive Images)
b. About the Designers- Page Format3
c. Aah! In the News- Page Format3
d. Customer Testimonials- Page Format4 (Text Input and output)
2. Guides- Page Format2
a. 8 signs that your bra doesn’t fit- Page Format3
b. Are you wearing it right? - Page Format3
c. Calculate your true bra size- Page Format3
d. Potential Health Hazards due to an ill-fitted bra- Page Format3
e. Bodyshape and Lingerie- Page Format3
f. A Guide to Lingerie Aftercare- Page Format3
g. A Gentleman’s guide to a Perfect Gift- Page Format3
h. A Bride’s guide to Beautiful Lingerie- Page Format3
i. Glossary- Page Format2
i. Bras- Page Format3
ii. Knickers- Page Format3
iii. Nightwear, Lingerie and Others- Page Format3
3. Blog- Page Format2- Only writeup on home page
a. Latest Articles- Page Format5 (Blog format)
b. Popular Articles- Page Format5
c. Coming soon- Page Format5
d. Latest on the Ramp- Page Format5
e. Inspirations- Page Format5
f. Randomness- Page Format5
4. Products- Page Format2
a. The Collections- Page Format6
b. Bras- Page Format7
c. Knickers- Page Format7
d. Bridal and Exotic Lingerie- Page Format7
e. Corsets and Shapewear- Page Format7
f. Sleep and Lounge- Page Format7
g. Swimwear- Page Format7
i. Each Product Page- Page Format8
5. Services- Page Format2
a. Terms and Conditions- Page Format2
b. Additional Gift options- Page Format9
c. Customization - Page Format3
6. Contact us- Page Format2
HOME PAGE AND MENU
COLLECTIONS PAGES (FORMAT 6)
PRODUCT PAGES (FORMAT 7)
PRODUCT POP UPS (FORMAT 2)
GUIDES PAGES (FORMAT 3)
